THE A-Z OF INFLUENCER MARKETING ? Clean-label and health-food brand, The Whole Truth (formerly And Nothing Else) has earned raving praise for their unique new Social Media Campaign, “The Whole Truth-Sayers”. The 5-minute long advertisement features Founder/CEO...
THE KEY TO AN EFFECTIVE PITCH DECK ? In his book ‘The Lean Startup’, Eric Ries has clearly defined the definition of a startup – “A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty.” The...
The Alchemy of Branding ? Many a time, budding entrepreneurs assume that designing a logo, creating a website and posting on social media handles is enough to communicate with their target group about their offerings. And in case they need more traction, they can...
The Resurrection of the Personal Computer ? 2020 was a year of uncertainty, but there were a few changes that we could predict with some certainty – a major one being the technological shift, for data could tell us in which direction the usage was headed....
The Great Mass Comm-edy ? Who is a consultant? A person who has the required knowledge, resources and professional expertise to provide professional advice in a particular work profile or industry. We need consultants in various spheres of your life –...
